Three skills for the new digital economy!
Love to stay relevant in the new global economy, here are three skills you must learn and master!!
If you know Mercy Omoregie enough, you already know how much I want you to get your digital presence right!
It is one thing to understand the age you are in – a digital age! It is another thing to actually be in this age, having a visible online presence, and able to harness opportunities brought about by the new digital economy.
Here are three very vital skills: every serious minded entrepreneur, business person, startup founder, professionals, and young person must posses and master to be relevant in today’s digital world.
- Website Design
There are two parts to website design and I will briefly explain them. The first is the skill which is web development, while the second is the act, which is having a website for your personal or business brands.
The skill of website design is no longer rocket science as it was in the 90’s or even in 2010. Technology gets better and easier every day.
While software developers may want to learn how to build a website from scratch via coding, other professionals may not have to learn that. Here are a few tools that can help you build a standard website with zero or little dollar and by a simple drag and drop.
wix, pages.dish.ng, about.me. I will explain these and more on our next blog. Watch out for it!
People should be able to find your name online, with an organized, formal and presentable data. The above platforms makes website as easy as creating a Facebook account.
- Content Creation
Another big one in the digital age and space. A simple way to help you understand content creation is that it is simply not keeping quiet about what you know or do.
What’s even more beautiful is that content creation is the most sustainable way of marketing yourself, product or services online.
Again, this is a skill you can build a career on, it is also a skill you must learn to fully maximize the digital economy.
The new economy also passes for a knowledge or information economy. And in this age and time, content will always be king!
So whether you like it or not, you will always create content in writing, podcast or video. This blog post is to help you become intentional and strategic about it.
From Instagram to Facebook, LinkedIn or YouTube, even on your website or blog, you need to constantly create content to keep this platforms up and running. And most importantly, sell your brand.
For those who have mastered this act and skills, they will always have the audience’s attention. Take it or leave it, they are the influencers we all talk about in today’s life and business.
Do you want to own a voice and be heard? Start creating valuable, powerful, and compelling content!
Get a copy of “Power Content”, and in six months or less, you will have the same testimony and more as the amiable Legal Solicitor below.
- Digital Advertising
The world today is not just a global village, but also a local market. By running a small ad online, you can reach literally anyone, anytime, anywhere across the globe.
Learning digital advertising is no longer negotiable for personal or business brands.
It baffles me that some people do not yet know the difference between a Facebook page and a personal account. However, just to carry everyone along, only with a Facebook page can you run an ad, plus lots of other great features your personal account will not allow you do.
For you who already have a page on any of the social media platforms, what’s stopping you from running that ad, reaching thousands and millions of people, building an online audience and ultimately generating leads and sales.
Google ad is another opportunity you should explore.
Do not be left behind. Run with the energy of the age. Learn and master the skills of the new global economy, the digital economy.
Questions? Ask below in comment session.
Content Strategist, Author.
